Get the Most Accurate Ratings Forecasts with our Revolutionary TV Trading and Analysis Software

More Accurate than
Recent Weeks
Analysis
More Accurate than
Same Time Last Year
Analysis
Stuart Lewis

“My personal challenge was to see how fast, easy and relevant we could make TVmap, to meet the real world needs of my media colleagues.”
Stuart Lewis, TVmap Founder

View the TVMap Suite

What our customers are saying...

Katherine Sawers

TVmap testimonial Publicis

Overall we find the new TVmap application very intuitive and user friendly resulting in higher staff adoption and time saved on many jobs. Both agency planners and buyers gain a significant advantage using the ratings from the AdBreak AI and the new Schedule Optimiser is providing efficiencies, particularly with the addition of Advanced Reach Curves. An added bonus is that TVmap are very receptive to our needs, and their service and support is excellent.
John Alderton - Director of Research
Dentsu Aegis Network
TVmap has revolutionised how we analyse rate and audience data. Its simplicity defies its sophistication – and with time being such a scarce commodity, it’s a welcome tool to have in our arsenal. The level of service and insight Leanne provides is unquestionably first class.
Lisa Coyle
Trading & Client Services Director - OMD W.A.
TVmap has provided us with quick, accurate rate and audience analysis. The flexibility of customising worksheets and reporting has given us the ability to provide our agencies with in-depth analysis in a fraction of the time of other available products. The team are incredibly helpful and have a real understanding of not only their tool, but what we as media buyers use the information for. This means that we get the best most usable product for the task.
Jodi Fraser (CD) & Sarah Keith (MD)
Publicis Media Exchange
TVmap allows me to analyse rate cards quickly and easily so I have the answers I need when talking to our Agencies. We have also used TVmap to empower our Sales team to run their own CPM analysis for any client negotiation.
Linda Hyam
Revenue Manager, Network Ten

* Our most recent Australian study quantified the accuracy of TVmap forecasting in comparison to traditional methods. The study involved calculating forecasts for more than 4.4 million individual timeslots, using three different methodologies and then comparing these with the actual ratings achieved.

Of the 52 top-level scenarios analysed in this study, TVmap outperformed ‘Same Time Last Year’ in 49 of 52. TVmap outperformed ‘Recent weeks without seasonal adjustment’ in 47 of 52 and was very close in the remaining scenarios. Overall, TVmap’s forecasting engine proved to be more accurate than traditional methods of forecasting ratings; specifically 14.7% more accurate than using ratings from the same time last year and 39.4% more accurate than using recent weeks analysis.